Bank Islam Brunei Darussalam (BIBD), Brunei’s flagship Islamic financial institution, has launched its dynamic new brand: “Bruneian at Heart”.
The bank’s new corporate image focuses on the uniquely Bruneian values that signify the nation’s ideals and Islamic roots. The emphasis of “Bruneian at Heart” illustrates BIBD’s long-standing commitment to Brunei Darussalam and social responsibility.
The launch event – held at BIBD’s Kiulap Branch – was officiated by the Deputy Sultan of Brunei and attended by Cabinet Ministers, Deputy Ministers and Permanent Secretaries, and other senior officials from His Majesty’s Government.
Javed Ahmad, Chief Executive of BIBD and Managing Director at Fajr Capital, underlined the significance of the new brand for BIBD, which is an amalgamation of four key uniquely Bruneian elements: the golden dome, the crescent moon, the waterways of Brunei, and the two hands in supplication.
He added that the new brand demonstrates the bank’s commitment to the growth of Brunei Darussalam, aligning it firmly with the nation’s Vision 2035.
